SCIENTIST. FOUNDER. HANDS-ON BUILDER.

Deep science.
Useful
products.

I’m Michael Lawson. I turn complex signals into things people can use — connecting measurement science, applied AI and practical engineering.

Explore the work
Dr Michael LawsonA SCIENTIST’S CURIOSITY.
A BUILDER’S INSTINCT.
Dr Michael LawsonBased in the UK
SCIENCESOFTWAREHARDWARE

Cambridge doctoral research / Spectroscopy

Scientific instrumentation / Applied machine learning

Read my background

01 / SELECTED WORK

One curious mind.
Different kinds of impact.

A growing body of independent work.
Real problems, working products
and a few promising questions.

FINANCIAL CLARITY02
valuehallaEvery number.
A clear trail.
TransactionsReconciliationReports
FINANCE / SYSTEMSEarly access

Valuehalla

Confidence you can trace.

Bookkeeping for UK limited companies, built around numbers you can inspect. Bank reconciliation, VAT and financial reporting share one balanced ledger.

The interesting question: what changes when the explanation is as accessible as the answer?

A closer look

A public, fictional-data demo makes the bookkeeping workflow tangible. The emphasis is on following a number back to its source, rather than treating a financial report as a black box.

Explore Valuehalla
AGENT-ASSISTED ADVERTISING03
adnesiumAI proposes.
You decide.
EvidenceProposalHuman approval
WORKFLOW CONCEPT
APPLIED AI / MARKETINGFounder pilot

Adnesium

More judgment. Less busywork.

Agent-assisted Google Search advertising for B2B software founders. Campaign preparation and lead-quality review, with evidence beside the decision and the founder in control.

The interesting question: where can an agent save time without taking away accountability?

A closer look

The pilot is recruiting founders. Proposed workflows keep review and approval visible; direct execution is a staged development goal, not a claim of autonomous live performance.

Explore Adnesium
CREATOR MARKETING04
bountainCreativity.
With a common goal.
BRANDSAGREED
RESULTS
CREATORS
MARKETPLACES / INCENTIVESInteractive demo

Bountain

Align creativity with outcomes.

A creator-marketing marketplace connecting brand-funded campaigns with measurable results. Brands define the goal; creators choose campaigns and work towards agreed rewards.

The interesting question: can better incentives make collaboration work for both sides?

A closer look

Campaign goals can include purchases, sign-ups, clicks or custom results. The current demo uses example data and simulated payments to explore the experience.

Explore Bountain
INDEPENDENT COMMERCE05
VolcGood things.
Great finds.
OBJECTSACCESSORIESART
COMMERCE / EXPERIENCEStorefront preview

Volc

Commerce with a point of view.

An independent commerce project exploring thoughtful product discovery and a more characterful shopping experience — across home, accessories and art.

The interesting question: how do you make discovering something feel as good as finding it?

A closer look

The storefront is a first look at the experience. Its sample products are for exploration and are not currently available to purchase.

Explore Volc

06 / BACK TO THE PHYSICAL WORLD

The next question
might be under our feet.

SENSINGHARDWARETHE NATURAL WORLD
Research exploration

Soil probe

An early exploration at the intersection of sensing, hardware and the natural world. How could better measurements help us understand what is happening beneath the surface?

More to share as the work develops.

Talk about the direction

02 / THE CONNECTING THREAD

At home between
disciplines.

The physics matters.
The software matters.
The person using it matters most.

My doctoral research at Cambridge focused on spectroscopy. My professional work has spanned scientific research, laser-based gas sensing, Python automation and applied machine learning at Servomex.

Alongside that work, I build independent products. The same habits travel well: understand the system, question the measurement, test the idea, and keep going until it is useful.

Sometimes that means a data product. Sometimes a better workflow. Sometimes it means getting out of the code and onto the workbench — with electronics, mechanical design and fabrication.

More about my background

03 / HOW I BUILD

Rigor, without
standing still.

Scientific thinking.
Practical momentum.

01

Start with reality.

Understand the physics, the data and the people. Find the assumption that most needs testing.

02

Make it tangible.

Put the idea into code or onto the workbench. A working prototype asks better questions than a slide deck.

03

Earn the trust.

Make the evidence inspectable, the uncertainty visible and the useful part easy to reach.

GOOD QUESTIONS START GOOD WORK.

What are you
trying to figure out?

hello@michaelalanlawson.com

Science, software, a new product — or something in between.